seven boards, one set
In the studio it is a contact sheet.
On Amazon it is one frame at a time, met in a fixed order. Everything after the first exists because the first one only bought the click.
In the studio it is a contact sheet.
7 frames, in the order a buyer meets them — walked slot by slot below.
Slot 1 of 7
The search thumbnail
Main image
Jar, box and raw shilajit rock together on white. An unfamiliar product needs its raw form in the thumbnail — a small dark jar alone would tell a first-time buyer nothing.
How we build these →Slot 2 of 7
Natural Antioxidant
Infographic
The jar with a resin rock beside it and one claim above. The plainest frame in the set, immediately after the busiest — a rhythm decision as much as a content one.
How we build these →Slot 3 of 7
Unparalleled purity and efficiency
Infographic
Six claims tied by leader lines to a single jar: emotional stability, hormonal support, stamina, brain function, blood sugar, joint health. Leader lines keep six claims attached to the product instead of floating beside it.
How we build these →Slot 4 of 7
16,000 to 18,000 ft
Lifestyle
A figure with arms raised against Himalayan peaks, the harvest altitude called out. Provenance is most of the price premium in this category, so it gets the most atmospheric frame.
How we build these →Slot 5 of 7
Supplement Facts
Infographic
The regulated panel reproduced legibly — 500mg purified resin, 120 servings — with the certification marks below. Putting the panel in the gallery is a decision to be checked rather than trusted.
How we build these →Slot 6 of 7
85+ trace minerals
Infographic
The jar among broken rock, fulvic acid named. The composition claim, staged in the material it came from.
How we build these →Slot 7 of 7
100 Day Supply
Infographic
The number set enormous behind the jar. Cost-per-day is how supplements are actually compared, and this frame does that arithmetic for the buyer.
How we build these →
